UI Designer

Position overview: We are looking for an experienced UI Designer with 4 to 6 years of proven expertise in creating intuitive and visually appealing user interfaces. The ideal candidate will be passionate about creating user-focused and visually engaging digital experiences for our products, as well as be experienced with product management practices. In this position you will have a dual role, primarily creating UI designs for our product suite and working with our Product team to deliver features from our product roadmap, in a fast-paced growth environment.

Responsibilities:

• User Research and Analysis:
  • Conduct user research to understand user behaviors, needs, and pain points
  • Plan and conduct usability testing sessions to gather feedback and validate design decisions
• Interaction and Visual Design:
  • Create wireframes, prototypes, and user flows to communicate design concepts
  • Develop and refine how information is presented (Information Architecture) in our products, ensuring logical and efficient user flows
  • Develop User-focused designs that align with brand guidelines
  • Ensure a common design language within and across our products
• Collaboration:
  • Present and advocate for your designs to internal teams and key stakeholders
  • Work closely with developers, product managers and other stakeholders to ensure seamless integration of design solutions
• Product Planning & Delivery:
  • Develop requirements utilizing insights gained from customer and stakeholder discovery
  • Collaborate with the engineering team during the development process to ensure alignment with product requirements  

Qualifications:

• 4 to 6 years of professional experience in UI design, with a strong portfolio showcasing relevant work
• 1 to 2 years of experience as a Product manager or Product owner (preferred)
• Proficiency in design tools; preferred use of Figma
• Knowledge of front-end development technologies (HTML, CSS, etc.) (preferred)

Applicant Instructions:
All applicants are asked to submit a cover letter alongside their resume that contains the following details:

1. Include a link to a portfolio of past UI designs.
2. Provide a link to the design scenario described below.
3. Mention the Drips core value (available on our website) you embody the most.
4. Include your salary requirements or range.

Design scenario:

Our fictional startup is developing a music listening mobile app. The current sign-up flow has received complaints about it being confusing and time-consuming with a 35% abandon rate. Your task is to redesign the sign-up flow to make it more user-friendly and efficient. Note: for this exercise we want to see how you think through user flows, not necessarily how beautiful your designs are

• Using a design tool of your choice, create designs for a revised sign-up process
• Annotate in the designs how user pain points are addressed
• Annotate in the designs the user flow and any major steps and user decision points
• Annotate in the design any assumptions you've made with respect to information architecture and user flow

• Welcome Screen:
  • User sees the app's welcome screen with a 'Sign Up' button.
• Account Information:
  • User is required to enter their email, create a password, and input additional personal information (name, date of birth, city/state of residence).
• Verification:
  • An email verification link is sent to the user's provided email address. User needs to click the link to verify their email.
• Once email is verified, user uses an authenticator application for identity verification
• Profile Setup:
  • After email verification and authenticator app setup, users are redirected to a profile setup page where they must add a profile picture, bio, music preferences and other details.
• Preferences:
  • Users are prompted to set preferences related to app notifications, account settings, and music preferences.
• Terms and Conditions (our fictional lawyers require this):
  • Users must accept the terms and conditions before proceeding.
• Completion:
  • After completing all the above steps, users are finally registered and directed to the app's main screen.

• Sign-up options
  • Users want a simpler option for sign-up
• Identity Verification
  • Some users don't have an authenticator app
• Excessive Information Input
  • User feel that too many personal details are requested
• Long process
  • Too many mandatory steps to sign-up

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