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UserEvidence

USA

Posted on: 22 January 2024

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Senior Product Marketing Manager

Why you should apply:

As the first product marketer at UserEvidence, you’ll get to build an entire function from the ground up. You’ll work closely with every GTM function, lay a solid product marketing foundation, and bring our customer voice platform to market.

Reporting directly to the VP Marketing - you’ll have the autonomy you need to be successful, own product marketing in a Sales-led company, and be able to show how your work drives meaningful business outcomes.

This might intimidate some but it’s an incredible opportunity for the right product marketer to bet on and prove themselves in a big, visible way.

Requirements

What you’ll own and run with:

  • Product positioning and messaging: Come up with distinct positioning, value propositions, and messaging that resonates with each of our buyer personas
  • Product launches: Bring new features, releases, and integrations to market with launch plans that capture - and keep - the attention of our target audience
  • Pricing and packaging: Figure out the right product tiers, how to differentiate them, and how to price them so Sales and Customer Success can win more deals
  • Competitive intelligence: Stay in the know about the competitive landscape and train the rest of the GTM team so they understand how to best position UserEvidence
  • Sales enablement: Develop internal content, documentation, and trainings so the Sales team is overprepared for every possible question buyers throw their way
  • Voice of the customer: Drink our own champagne using our customer voice platform so we know our customer segments inside and out
  • Content creation: Create content like landing pages, blog posts, and webinars so every product launch stands out in the sea of B2B same
  • Cross-functional partnerships: Be the glue that builds strong working relationships across Product, Engineering, Customer Success, and Sales

Who you are:

  • You have 5-7 years of marketing experience at B2B SaaS companies, with at least 3+ years in product marketing
  • You’re ready to bet on yourself and be the founding product marketer at a fast-growing, series A startup
  • You want to build something from the ground up and throw boring B2B marketing playbooks out the window
  • You’re ready to become one of the new faces of the UserEvidence brand
  • You’re a natural storyteller, an even better writer and call yourself a word nerd
  • You get excited about internal documentation and love a good Notion board
  • You aren’t afraid to roll up your sleeves and get into Hubspot or WordPress
  • You’re humble, people look forward to working with you, and never take yourself too seriously

Benefits

  • Competitive salary, quarterly performance bonuses, and meaningful equity 
  • Remote role with annual company off-site and team meetup trips
  • Health, dental, and vision insurance for you and any dependents
  • Incredible training and career growth opportunity
  • Unlimited PTO (the kind you’re actually encouraged to take)
  • Extremely friendly, inclusive, human-first team culture
  • Incredible team with a great blend of hustle, productivity, and fun

Tags

saas
wordpress
product marketing
packaging
documentation
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