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Contáctica

Colombia

Posted on: 03 September 2023

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Senior Digital Trafficker

Our mission as Senior Digital Traffickers is to ensure the efficient and accurate execution of online advertising campaigns. Leveraging our expert knowledge of digital platforms and tools, we optimize ad placements, maximizing impact and return on investment for our clients.

Become a Contáctico and join an enthusiastic, multicultural superstar team in a fast-paced company committed to making a difference in the world, one amazing project at a time. Our award-winning digital marketing team has consistently delivered exceptional ROI to industry leaders such as Pepsi, Banco Popular, Triple-S, Gatorade, and other prominent companies in various sectors. At Contáctica, we prioritize maximizing our clients' ROI through strategic thinking, digital expertise, innovative conceptualization, and an unwavering focus on achieving results. We strongly believe in work-life balance and the importance of our Contácticos loving what they do.

 

We embrace individuals from diverse backgrounds and welcome everyone to apply!

 

Responsibilities:

  • Set up and launch digital advertising campaigns across various platforms, ensuring proper tracking and targeting parameters.
  • Manage the accurate placement of ads on relevant websites, apps, and social media platforms.
  • Continuously monitor campaign performance and make data-driven adjustments to improve ad delivery and maximize results.
  • Identify and resolve technical issues related to ad serving, tracking, and performance discrepancies.
  • Conduct thorough checks to ensure ads are displayed correctly and meet creative and brand guidelines.
  • Work closely with internal teams such as creative, data analytics, and account management to align strategies and goals.
  • Generate comprehensive reports on campaign performance, providing insights and recommendations for optimization.
  • Keep abreast of industry trends, ad formats, and digital marketing innovations to enhance campaign effectiveness.
  • Communicate campaign updates, results, and insights to clients in a clear and timely manner.
  • Contribute to the development of best practices and workflow improvements to streamline campaign execution.

Requirements

  • Proven experience in digital advertising campaign management, with a focus on trafficking and optimization.
  • Strong familiarity with ad management platforms, tracking tools, and ad-serving technologies.
  • Ability to analyze campaign data, identify trends, and make data-driven decisions for optimization.
  • Exceptional attention to detail to ensure accurate ad placement and tracking.
  • Excellent teamwork and communication skills to collaborate with cross-functional teams.
  • Ability to manage multiple campaigns and tasks while meeting deadlines.
  • Thrive in a fast-paced digital advertising environment and adapt to changing strategies.
  • Strong client communication skills to convey campaign updates and insights clearly.
  • Bachelor's degree in marketing, advertising, or a related field.
  • 4 years of experiences in similars roles.
  • Advanced English.

Benefits

  • Career development plan.
  • Remote work.
  • Competitive salary.

Tags

social media
analytics
advertising
digital marketing
account management
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