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Skan

Worldwide

Posted on: 31 January 2024

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Senior Copywriter

We are seeking a talented and experienced Copywriter to join our dynamic marketing team. As a key player in our content creation efforts, you'll craft compelling copy across a range of mediums, including white papers, ebooks, blogs, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.

 As a senior copywriter, the person will work cross-functionally with Marketing, Product Management, Sales & Customer Success teams to craft Skan’s brand voice into best-of-class thought leadership and product positioning, helping shape our content marketing efforts.

Key Responsibilities

  • Develop and execute creative content strategies that align with our brand's voice and business objectives.
  • Craft compelling copy across a wide range of mediums, including white papers, ebooks, blogs, Demo Scripts, Infographics, webinars, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.
  • Write compelling, with best practices of storytelling to create best-in-class, SEO-optimized content for various digital platforms, focusing on thought leadership in areas like Digital Transformation, Process Mining, Process Automation, and Enterprise AI.
  • Collaborate closely with marketing, sales, product development, delivery, and customer service teams to produce relevant and impactful content.
  • Stay updated on industry trends to ensure our content is fresh, informative, and authoritative.
  • Develop and evolve a compelling narrative and value proposition for Skan’s product positioning and messaging. Work with product marketing to drive strategy around product positioning for existing products and new launches/enhancements.

Requirements

Qualifications

  • 5+ years of experience in copywriting roles for a SaaS company, with proven experience in creating content related to technical topics and B2B marketing materials.
  • Strong background in creating thought leadership and marketing content related to our industry and target personas.
  • Excellent verbal and written communication and proofreading skills.
  • Knowledge of SEO best practices.
  • Strong organizational and time management skills; ability to multi-task & prioritize, and manage multiple projects simultaneously and meet tight deadlines.
  • Strong attention to detail
  • Takes ownership and follows through on tasks; drives decisions; results-oriented

 

Ideal candidate

  • Passionate about technology and digital transformation.
  • Flexible and adept at managing competing priorities.
  • Exceptional teamwork and collaboration skills.
  • Results-oriented and committed to producing high-quality work.
  • Raises the bar on performance for themselves and team/partners, inspiring others to excellence.

Benefits

  • 100% coverage of Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited Paid Time Off (Vacation, Sick & Public Holidays)
  • Short Term & Long-Term Disability
  • Work From Home
  • Stock Option Plan



About the company

 

Skan is a cognitive technology start-up redefining business process discovery to empower large enterprises to uncover, untangle, and unleash their business processes.

Skan’s vision is to be the foundation for operational intelligence and the fabric of the future of work.

We are assembling a team of iconoclasts and innovators who thrive in a collegial and collaborative environment. If you are interested in working on an AI-powered platform and redefine business process discovery and management, join us in our journey. Our headquarters are in San Jose, CA, and a development center in India. In cases of exceptional talent, we remote-friendly, and happy to speak to talent anywhere in the world.

Tags

seo
content strategy
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