Senior Copywriter - Information Products

ABOUT BAD MARKETING:

We're a team of 170+ passionate leaders and creatives who have worked diligently to make BAD Marketing one of the largest and most robust Growth Marketing Agencies in the world. At the core of our philosophy is the belief that excellence stems from a united team working toward a common objective: to not only help our clients grow profitably but also to provide them with an experience they can't find anywhere else.

We specialize in local lead generation, e-commerce, and information marketing; catering to clients that span from auto and local shop owners, to online consumer product brand owners, online gurus selling courses or coaching, and more. 

Our approach to success involves more than just Bold And Disruptive strategies. We invest in our team through extensive training, continuous support for growth and learning, and the cultivation of a happy and confident company culture. For us, finding fulfillment in your career is just as crucial as excelling in it.

ABOUT THIS POSITION: 

As the Senior Copywriter at BAD Marketing, you will play a critical role in executing direct response copy for our informational marketing clients. You'll be at the helm of a dynamic team, working collaboratively with marketing professionals and creators to deliver creative and high-converting copy for all of our client accounts.

RESPONSIBILITIES:

• Write compelling content for webinars, VSLs, emails, ads, funnels, and much more.
• Collaborate with the team to surpass control copy with new headlines, leads, etc.
• Work with others to better understand project expectations, producing copy with the needs of the client or team in mind.
• Participate in brainstorming processes with the team.
• Conduct research to develop and support writing.
• Create and edit original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• Communicate effectively with internal and external teams.

QUALIFICATIONS: 

• Proven copywriting experience in the direct response and info space.
• Ideally, experience working with online gurus and coaches.
• Exceptional leadership and team management skills.
• Strong analytical abilities with a focus on data-driven decision-making.
• Excellent communication and collaboration skills.

BENEFITS:

• Comprehensive health, dental, and vision insurance plans (US Residents Only)
• PTO 
• Paid US Holidays 
• Opportunities for professional development and advancement within the organization.
• A collaborative and innovative work environment with a focus on creativity and results.

ADDITIONAL:

• 9AM - 6PM EST 
• Remote 
• W2 (US Residents Only)

OUR CORE VALUES:

• BE BAD
• PLAY TO WIN
• EXTREME OWNERSHIP
• SOLUTIONS NOT PROBLEMS
• BEST IDEA WINS
• ALWAYS BE GROWING
• NOBODY IS BIGGER THAN THE TEAM

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