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Daxko

USA

Posted on: 18 October 2023

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Product Marketing Manager



Company Description

Daxko powers health & wellness throughout the world. Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.

Whether a neighborhood yoga studio, a national franchise with locations in every city, a YMCA or JCC--and every type of organization in between--we build solutions that make every aspect of running and being a member of a health and wellness organization easier and delightful. 



Job Description

Hey there, future Daxko team member! Are you highly organized, quick to adapt, a self-starter, and an excellent verbal and written communicator? 

Daxko is seeking an outstanding Product Marketing Manager to join our vibrant and fast-paced marketing team. This role is all about leveraging research, company goals, and industry knowledge to create and deliver insight assets to Daxko Marketing, and Sales and corporate leadership across all markets and products. We are looking for someone with a passion for doing what it takes to become an expert in the health and wellness industry. 



Qualifications

What You'll Need:

  • Excellent sales and customer service skills.
  • Excellent organizational skills and attention to detail.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Strong analytical and problem-solving skills.
  • Ability to prioritize tasks and to delegate them when appropriate.
  • Ability to function well in a high-paced and at times stressful environment.
  • Exceptional time management, analytical, and organizational skills
  • Ability to smoothly collaborate across all levels of the organization
  • Technical skills: Salesforce; functional understanding of market research concepts and JTBD/ODI methodology
  • Five (5+) years of experience in marketing with strong preference on strategy planning and brand management

What You'll Do:

  • To thoroughly understand the markets, the competitors, the influencers, and the audiences within Daxko service markets
  • Oversee market-specific research initiatives to gain and keep up to date on industry trends, competitors, influencers, and target markets
  • Create annual intelligence strategies for Daxko’s target markets with the goal of achieving complete market ownership
  • Create and deliver research, insights, and trends assets to Brand Managers in the execution of their annual marketing strategy
  • Support all Daxko Exchange and related Partnerships/corporate offering(s) marketing strategy and GTM efforts.
  • Create assets for and help complete monthly and quarterly reporting for the Board of Directors and Senior Leadership Team meetings, as needed by other Marketing Teams: Board Reporting & Monthly Results & Review
  • The ability to create strategies and plans that WOW the market
  • Writing compelling proposals to get initiatives approved for market strategies.
  • Collaborate with peers across the organization to ensure alignment on objectives and top-notch execution.
  • Cross-product line strategy planning and coordination to effectively market and sell additional products and services to meet company goals
  • Passion for the fitness, health, and wellness market and the presence Daxko and its family of brands have within it

Who You Are:

  • A marketing maestro with a deep understanding of marketing strategies, principles, and practices.
  • A top-notch marketing product manager with a knack for juggling multiple projects simultaneously.
  • An excellent communicator and collaborative leader.
  • Highly adaptable, thriving in a fast-paced and rapidly changing environment.
  • Data-driven, with solid analytical skills to guide your decision-making.

Does this sound like the next challenge for you? If so, hit that apply button! We can't wait to meet our next Product Marketing Manager. 



Additional Information

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, benefits, and great perks. These perks are only for our full time team members. Some of our favorites include: 

🏝  Flexible paid time off 

⚕️ Affordable health, dental, and vision insurance options

💪  Monthly fitness reimbursement

🤑  401(k) matching

🍼  New-Parent Paid Leave

🏖 1-month paid sabbatical every 5 years

👖  Casual work environments

🏡  Remote work

All your information will be kept confidential according to EEO guidelines.

Tags

salesforce
product marketing
research
product management
market research
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