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Ethena Labs

FIVA Remote

Posted on: 25 February 2025

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Marketing Lead

FIVA is a DeFi protocol on TON that helps users earn more from their crypto. We're making yield management simple and efficient for everyone. Backed by major players in the TON ecosystem, we're on a mission to reshape how people earn passive income in crypto.


We are looking for a Marketing Lead to drive our day-to-day marketing operations. You'll work directly with the CMO to execute our marketing strategy and manage various initiatives. The role involves coordinating multiple projects, from content creation to community events, while ensuring everything aligns with our protocol's growth goals.

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Responsibilities:
  • Execute and optimize marketing campaigns across different channels
  • Coordinate content creation with writers, designers, and SM team
  • Manage our event presence (AMAs, Twitter Spaces, community calls)
  • Track campaign performance and prepare reports
  • Oversee content calendar and marketing timelines
  • Coordinate with external marketing partners and agencies
  • Help develop marketing materials for new protocol features
  • Ensure consistent messaging across all channels


Requirements:
  • Fluent in English
  • Experience in crypto/DeFi marketing
  • Strong project management skills
  • Understanding of DeFi concepts and yield mechanics
  • Experience coordinating multiple team members
  • Ability to analyze marketing metrics and adjust strategies
  • Good eye for design and content quality


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We're looking for a hands-on marketing professional who can turn strategy into action. You should be comfortable managing multiple projects while keeping everything aligned with our goals and brand voice.


thefiva.com is an equal opportunity employer.



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Tags

design
defi
growth
strategy
management
lead
content
marketing
digital nomad
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