Marketing Director

GridPlus is in search of a dynamic, results-driven Marketing Director to spearhead our sales and marketing strategies. This role presents an unparalleled opportunity to contribute to the growth and success of our organization, particularly in regard to our leading product - the Lattice1 hardware wallet.

As the Marketing Director, you will be integral to the propagation of our cryptocurrency and web3 software solutions. Your leadership will shape our product visibility, improve our market position, and drive sustainable financial growth. You will also collaborate with our product and engineering teams to align product development with market demand and customer needs.

Responsibilities:

• Lead the development and execution of strategic marketing and sales plans that enhance brand awareness, drive customer acquisition, and improve product adoption.
• Liaise closely with product development teams to ensure our product offerings, particularly the Lattice1 hardware wallet, align with market trends and consumer demands.
• Work collaboratively with sales teams to meet and exceed business objectives, identifying opportunities for sales growth in new and existing markets.
• Supervise the production of all promotional materials and marketing campaigns, ensuring brand consistency and a compelling value proposition.
• Analyze market trends and competitors, applying findings to drive innovative marketing strategies.
• Deliver regular reports of campaign results, including web analysis and the evaluation of KPIs.

Qualifications:

• Proven experience as a Marketing Director or other senior role, preferably in the tech or fintech sectors.
• Extensive understanding of marketing and sales strategies and a track record of driving revenue growth.
• Experience with cryptocurrency and blockchain technologies, including an understanding of cryptocurrency wallets like our Lattice1, is a significant plus.
• Excellent leadership and organisational abilities, with proven skills in project management and team coordination.
• Strong analytical and creative thinking skills, with experience in data-driven decision-making.
• Exceptional communication and interpersonal skills.
• An understanding of web3 integrations and decentralised applications (dApps) is highly beneficial.

GridPlus Offers:

• A flexible remote work environment
• Employee benefits for full-time employees
• Unlimited PTO
• Cash Compensation: $120,000 - $165,000
• Equity Compensation: Up to 1% of stock options as of GridPlus' latest 409A valuation
• Work Location: Remote (UTC -9 and +1 is preferred)
• Position Type: Full-Time

Location in a time zone between UTC -9 and +1 is desired.

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