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BRUNA The Label company logo

BRUNA The Label

Germany

Posted on: 28 July 2024

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Influencer Marketing Manager

YOUR RESPONSIBILITIES
  • You are part of the influencer marketing team.
  • You identify, evaluate and acquire potential new brand ambassadors for our brand both in the DACH region and globally, take on budget negotiations and maintain (long-term) collaborations and relationships with our influencers.
  • You create detailed campaign reports based on relevant KPIs, identify optimization potential and ensure appropriate knowledge management.
  • You drive influencer marketing as a performance channel and help ensure that we continue to record growing numbers of new customers.
  • You question existing structures and processes and bring in new ideas on how we can further improve our influencer marketing.
  • You continuously observe and analyse the industry and bring in new approaches.
YOUR BACKGROUND
  • You have at least 2 years of professional experience in influencer marketing (e.g. at a brand, agency or platform).
  • You have successfully completed a degree in digital marketing / social media marketing / business administration with a focus on marketing / communication sciences or PR.
  • Ideally, you already have relevant experience with measurable new customer acquisition in influencer marketing and in dealing with common social media platforms.
  • You have initial relevant experience with budgeting social media campaigns and can deal with market prices.
  • You have experience in using influencer tools, databases and analyzing KPIs
    Ideally, you have an initial network of cooperation partners, agencies and brand ambassadors.
  • You have a clear ability to express yourself and it is easy for you to write authentic and high-quality texts.
  • You are reliable and known for your conscientious way of working. You are also an absolute professional when it comes to organization and know how to set priorities correctly.
  • Your heart beats for jewelry and fashion, you have a feel for the latest trends and are a digital native through and through.
  • You are a great team player with excellent soft skills and a certain amount of humor.
  • You are fluent in German and English, both spoken and written.
WHAT YOU CAN EXPECT
  • Growth and personal responsibility: Become part of a team in which every team member has the opportunity to take responsibility and actively contribute to BRUNA's growth. Your contribution allows you to play a crucial role in our journey.
  • Empowerment and openness: Our collaboration is based on personal responsibility, trust and transparency. We value hiring and supporting exceptional talent. Open communication promotes collaboration and innovation at BRUNA.
  • Alignment with our values: Our values are at the heart of our actions. At BRUNA you can expect an environment in which learning and growth take priority, collaboration is celebrated, personal responsibility is encouraged and transparency is valued. We put progress over perfection, the team first and together we tell the story behind our responsibly produced pieces of jewelry.
  • Investing in your growth: We support your professional development. Coaching sessions, an annual learning budget and numerous opportunities to expand your skills - nothing stands in the way of your development
  • Flexibility and trust: We work as a team completely remotely. We know that the best results don't depend on a traditional office environment and we trust you to manage your time and resources effectively.
  • High standards for hiring & strong focus on culture: We take our hiring process very seriously - we want to ensure high standards and at the same time have team members on board who are passionate about delivering their best results and growing together as a team.
About the company

BRUNA is a fast-growing D2C E-commerce startup that creates conscious, long-lasting, and exceptional jewellery that is kind to the planet.

Tags

social media
customer acquisition
digital marketing
D2C
startup
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