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Limble

USA

Posted on: 26 February 2024

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Demand Generation Manager

At Limble, we empower the unsung heroes that support the world. We have built the #1 Maintenance Management SaaS platform in an industry that is projected to double over the next five years. We continue to experience triple-digit growth year after year and are just getting started!

As a Demand Generation Manager, you will partner with our growing marketing team to drive pipeline and revenue growth. You’ll use your understanding of sales pipelines and go-to-market strategies to create and execute marketing campaigns that deliver value and increase leads and adoption. Limble is a rapidly scaling start-up, and you will often collaborate on projects across all departments. If you're a team-oriented creator that enjoys taking on new challenges and thinking outside of the box, working at Limble will always keep you learning and growing.

Responsibilities:

  • Lead, develop, and execute industry focused campaign launches that meet campaign performance goals and drive pipeline and bookings growth.

  • Drive demand generation and adoption through multiple channels, including email, webinars, content syndication, events, digital advertising, and more.

  • Measure, report and optimize campaign performance.

  • Utilize understanding of revenue attribution to improve budget allocation. 

  • Oversee the campaign setup and execution process to ensure accurate campaign implementation, pacing, and performance.

  • Collaborate with the sales department to improve conversion metrics.

  • Partner with product marketing and content marketing functions to better understand customer personas and buyer journeys in order to create targeted, value driven content.

  • Develop, grow, and maintain relationships with internal teams through exceptional client service.

Requirements:

  • 3+ years of experience in demand generation or campaign marketing, ideally within a growth oriented SaaS environment.

  • Strong understanding of CRMs (Hubspot, Salesforce, etc.), go-to-market strategies, and marketing automation.

  • Ability to use an analytical, data driven approach to measure the impact of campaign activities on sales pipelines.

  • Metric driven and ability to drive campaign performance based on data.

  • Experience with lead scoring & nurture programs to move qualified prospects through the sales cycle.

  • Experience leading and managing marketing campaigns across multiple channels.

  • History of owning a pipeline or sales target which has been consistently met or exceeded.

  • Strong communications skills and desire to work in a highly collaborative environment.

  • Strong project management skills.

  • Ability to advise stakeholders on best practices and areas of opportunity.

Benefits:

  • $70,000 - $90,000 + bonus

  • Fully remote role

  • Health, Dental, Vision, and Life insurance

  • Flexible paid time off

  • Paid parental leave

  • 401k with company match

  • HSA with company match

  • Stock options

  • Opportunities to grow with us!

At Limble we are solution-oriented and customer-obsessed. We hire with a people-first approach, and we understand there’s no such thing as a perfect candidate. Limble’s company culture and values are based on collaboration and transparency. Our customers come from all different backgrounds and so do our employees. If you’re results-driven, enjoy solving complex problems, and are curious about what you could accomplish at a rapidly scaling startup, we’d love to hear from you.

Tags

saas
CRM
demand generation
marketing automation
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