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Pointed Copywriting

Worldwide

Posted on: 01 February 2024

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Content Writer Real Estate & Moving Industry Software

Content Writer for Real Estate & Moving Industry SaaS

  • Location: Anywhere you want!
  • Type: Part-time, remote
  • Experience3-5 years
  • Compensation: $1200/month for 4 articles (1.5-2K words)

We're a small team looking for a writer we can trust to deliver content that provides real, substantive answers to leading residential real estate brokers and moving company owners across North America.

You'll be expected to write long-form content that is fun to read and requires minimal edits. The readers in this audience are not brand new agents or business owners. They are established leaders looking for more ways to scale and you will be expected to lead them through an intelligent, value-led discussion in your writing.

The ideal candidate will have samples covering topics like lead generation, sales, and leadership.

What makes us different?

An obsession with quality

Unlike content mills or high-volume agencies, we never use AI writers or 'churn and burn' hiring processes. We work with a small number of clients and team members so we can maintain a focus on quality.

Long-term contract

Our compensation structure is simple. You get a rolling retainer with us for $1,200 per month for 4 articles (of 1.5-2K words each). As long as you continue to meet our standards for quality content, your retainer will continue month to month. We also have a bonus structure in place for exceptional work.

Woman-owned

We are proudly woman-owned and operated.

Expectations

Our clients expect high-quality content delivered on time, and so do we.

Everyone on the team is expected to:

  • Understand your reader
  • Apply the client’s voice and style conventions
  • Use credible sources
  • Use voice of customer (VOC) data to make content more relevant
  • Self-edit effectively

Tools

  • Google docs
  • Asana
  • Clearscope

 

Requirements for Samples

We'd love to see your work. Fill out our quick questionnaire with live links to your top 3 samples (please note that we will not dig through portfolios).

We're looking for samples that demonstrate:

  • A clear understanding of common growth scenarios for real estate teams
  • A clear understanding of high-quality vs. low-quality sources, including credible source links to substantiate any claims made in your writing.
  • A respect for substance, including actionable, non-generic advice readers can immediately apply
  • A casual yet intelligent tone of voice

Outcomes

  • Write high-quality content readers and clients love
  • Submit content/copy that takes no more than 1 hour to edit
  • Never miss a deadline

Contract includes

  • Rolling retainer worth $14K+ per year for four pieces per month (1,500-2,000 words each)
  • Bonus system for quality work
  • 1 month PTO
  • One-on-one content sync every month

Equality matters

We're committed to hiring people who add value to our team through different experiences and perspectives. Bottom line: equality matters.

And inclusion matters, too.

It's crucial that every member of the team feels comfortable enough to show up and be themselves. We stand in solidarity with people of color, people with disabilities, members of the LGBTQ community and all marginalized people. And we believe any brand that doesn't is simply missing the mark.

If you're a member of an underrepresented community and you know you'd be perfect for this role, please reach out!

Tags

saas
AI/ML
asana
google docs
lead generation
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